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AM

EACH

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SENIOR Digital Marketing Specialist

About Me

As a dedicated digital marketing specialist with ​a passion for helping businesses succeed by ​growing their online presence; I believe in a ​creative, data-driven approach to increasing ​brand reach and enhancing ROI. By working ​closely with my clients to better understand ​their goals, I can develop effective strategies ​that aim to achieve their desired outcomes.


With 7+ years of experience, I have gained a ​deep understanding of the digital landscape ​and technologies used to meet the unique ​requirements of both B2B and B2C industries, ​allowing me to develop measurable results that ​make an impact on target audiences.

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Career Highlights

I'm Based In

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I Worked In

‘Why’ Marketing?

“There are only two things in a business that make money: ​innovation and marketing, everything else is cost.”

- Peter Drucker

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Who?

Multicultural team flat vector illustration. Unity in diversity. People of different nationalities and religions cartoon characters. Multinational society. Teamwork, cooperation, friendship concept
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When?

How?

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Product

Service

What?

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Online

Where?

should prospects give you their

Time?

Attention

Energy?

Money?

Interest

Desire

Action

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Promote your unique selling ​points to target audiences by ​addressing their problems and ​solutions within economic, ​social, technological or ​political factors through ​various channels.

Create high-quality content ​that educates, entertains, ​and inspires audiences to ​view your brand as a core ​contributor of positive ​mental value within their ​daily lives.

Build a trustworthy community ​that engages with one another ​by fostering public interactivity, ​while nurturing leads ​individually through a ​personalized medium.

Provide an easy-to-access ​point of sale system for users ​to purchase your product or ​service, while collecting ​feedback and testimonials ​as physical evidences for ​continued success.

The Marketing Process

Plan It. Brand It. Promote It. Optimize It.

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Market Research

Market research involves analyzing consumer ​behavior and online trends to adopt a strategy.

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Target Audience

An audience persona involves identifying ​ideal customers for ads and campaigns.

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Competitive Landscape

Competition research involves analyzing rivals' ​operations and position as a point of reference.

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Value Proposition

A value proposition aims to define your USPs ​in order to set your brand apart from others.

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Strategy Roadmap

A strategy roadmap involves outlining goals, tactics, and timelines to achieve objectives.

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Unique Logo

Creating a company logo involves designing a unique visual representation of the brand.

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Brand Archetype

Selecting a brand archetype is essential in ​portraying a relatable brand i​dentity.

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Design System

A set design system creates a consistent and ​recognizable brand identity using visual ​components such as elements, colors & fonts.

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Messaging Style

Messaging styles include the tagline, bio, ​mission, vision and values conveyed in a ​specific brand tone of voice.

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Print Templates

Print templates include business cards with QR ​codes or document letterheads to maintain ​consistency with physical marketing materials.

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Content Creation

Content creation involves developing ​compelling, relevant, and shareable content ​that resonates with the target audience.

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Social Media

Social media involves leveraging content ​pillars to inform and engage with target ​audiences on multiple platforms.

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SEO & Paid Ads

SEO is organic growth through search engines, ​while performance​ ads are paid growth.

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Mass Email

Mass emailing involves newsletters, ​automations, and operational messages.

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Af​filiate Marketing

Partnering with micro-influencers or attending ​events to build presence and increase sales.

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Data Analytics

By analyzing data, we can gain insights into ​campaigns and improve strategies.

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Tag Management

Tag management involves managing ​tracking events and triggers to optimize ​website performance an​d segment users.

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Budget Charts

Budget charts involve calculating expenses a​nd ROI to optimize future ​spending.

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Website/App Audi​t

Website or app auditing asseses the overall ​health of performance and identifies areas ​for UI/UX improvements within user journeys.

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Social & Email Metrics

Social and email metrics enable brands to ​understand what type of content enhances ​conversion rates and funnels.​

Creative ​Designs

Letterhead

Tech-Stack Blueprints

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Website Integrations

Email Funnels

Welcome/Onboarding

Next Steps/Ad Promo

Thank You Email/Points

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Ad Insights

Account Security

Renew Listing/Ad

Account

Ads

Message Updates

Limited Discount Offer (After 15 days per Listing)

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Awareness

Order Confirmation

Newsletter Series

Sales Offers

Purchase Receipt

Shopping

Event Invites

Abandoned Cart


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Feedback Request/Review

Social Media Giveaway

Refer A Friend/Affiliate Program

Last Chance (Auction)

Various

Birthday Gift/Holiday Celebration

Announcements/Changes

Lead Generation

My Certifications

Looking Forward ​to Connecting ​with You.

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